FLW, the world’s premier tournament fishing organization, announced today that Wright® Brand Bacon has extended their associate sponsorship of FLW for the 2013 season. Financial terms of the deal were not disclosed.
Since 1922 Wright® Brand Bacon has been providing some of the highest-quality premium bacon to families all across the country. Wright Brand Bacon became part of the Tyson Food portfolio in 2001 and is continuing to satisfy bacon lovers with only the best pork bellies, hand selected and hand trimmed, then slow smoked with natural hardwoods for eight hours, using the 87-year-old proprietary curing recipe that brings forth uncompromising taste. Wright® Brand Bacon will receive exposure across all of FLW’s platforms, including its tournaments and Expos, multiple websites and FLW Bass Fishing magazine.
Tyson Foods, Inc. (NYSE:TSN), founded in 1935 with headquarters in Springdale, Ark., is one of the world’s largest processors and marketers of chicken, beef and pork, the second-largest food production company in the Fortune 500 and a member of the S&P 500. The company produces a wide variety of protein-based and prepared food products and is the recognized market leader in the retail and foodservice markets it serves. Tyson provides products and services to customers throughout the United States and more than 130 countries. The company has approximately 115,000 team members employed at more than 400 facilities and offices in the United States and around the world. Through its Core Values, Code of Conduct and Team Member Bill of Rights, Tyson strives to operate with integrity and trust and is committed to creating value for its shareholders, customers and team members. The company also strives to be faith-friendly, provide a safe work environment and serve as stewards of the animals, land and environment entrusted to it.
FLW is the industry’s premier tournament-fishing organization, providing unparalleled fishing resources and entertainment to our sponsors, fans and host communities. FLW is offering anglers of all skill levels the opportunity to compete for millions in prize money nationwide in 2013 over the course of 231 tournaments across five tournament circuits, four of which provide an avenue to the sport’s richest payday and most coveted championship trophy – the Forrest Wood Cup. FLW is committed to providing a lifestyle experience that is the “Best in Fishing, On and Off the Water,” through a variety of platforms including tournaments, outdoor expos and FLW Fantasy Fishing. For more information about FLW and FLW Fantasy Fishing, visit FLWOutdoors.com or FantasyFishing.com and look for FLW on Twitter, Facebook, Pinterest and YouTube.